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Comparison website ‘misleading’ savers into buying low rates

They compared four major comparison websites, as part of the investigation and found its rivals offered far more choices. Savers who took these inferior “best buys” could lose up to £500 a year in lost interest, according to the programme. 

This figure comprises interest that savers would forgo if they put £1,000 into an easy-access account, £10,000 into an Isa, £8,000 into a 3-year bond and £7,000 into a notice account according to the sites recommendations, compared with the best deals for each product. The savings section has now been removed from the website 

The first comparison site started in 2002, introducing the model whereby firms pay for their products to be included in online best-buy tables. These sites have since become household names, and are widely used to compare financial products such as car insurance and energy suppliers. 

Comparison websites typically have a commercial link with the products they advertises, for example the comparison website may receive a commission every time a user clicks through to a bank or building society’s product website. 

Investors are lulled into a false sense of security by expecting impartial information to be supplied for them to get the best deal.  Whilst quite often people are satisfied with the outcome, there is no ongoing support and advice after. This is where Blacktower can help you.

This communication is for informational purposes only and is not intended to constitute, and should not be construed as, investment advice, investment recommendations or investment research. You should seek advice from a professional adviser before embarking on any financial planning activity. Whilst every effort has been made to ensure the information contained in this communication is correct, we are not responsible for any errors or omissions.

Other News

Sweden Voted Top Destination for Women Expats

Sweden flag and victory signExpats are in many ways the most forward-thinking of global citizens; living abroad shows a desire to embrace something more complex than a simple national identity and way of life. Yet, at the same time, it is also the most ancient act; humans began as nomads and then migrants, so being on the move is part of our species’ natural curiosity.

But there is more to being an expat than simply picking a destination on the map and moving there. By looking at all the available options and factoring in the many variables, people have an opportunity to make the most of their prospects and to enjoy the richest and most varied life possible.

Fortunately, this is what most expats do: the most recent HSBC expat explorer survey found that a move abroad adds around USD21,000 to the average salary, with some countries offering even more. For example, Switzerland, which has long been a destination of choice for the globally minded expat, boosts income by an average of USD61,000 a year.

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Taking a preventative approach to common expat stress factors

Man sitting in windowMoving overseas is exciting. The idea of making a fresh start in an exotic location is generally a cause for optimism and joyfulness, and for many becoming an expat will bring a positive outlook for the future.

But expatriates have a lot to consider before saying goodbye to their home countries: sorting out a new home, finding a school for any children who will be moving as well, and figuring out what’s best for future finances (an international financial adviser can help you with this) are all sure to be top priorities.

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