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Comparison website ‘misleading’ savers into buying low rates

They compared four major comparison websites, as part of the investigation and found its rivals offered far more choices. Savers who took these inferior “best buys” could lose up to £500 a year in lost interest, according to the programme. 

This figure comprises interest that savers would forgo if they put £1,000 into an easy-access account, £10,000 into an Isa, £8,000 into a 3-year bond and £7,000 into a notice account according to the sites recommendations, compared with the best deals for each product. The savings section has now been removed from the website 

The first comparison site started in 2002, introducing the model whereby firms pay for their products to be included in online best-buy tables. These sites have since become household names, and are widely used to compare financial products such as car insurance and energy suppliers. 

Comparison websites typically have a commercial link with the products they advertises, for example the comparison website may receive a commission every time a user clicks through to a bank or building society’s product website. 

Investors are lulled into a false sense of security by expecting impartial information to be supplied for them to get the best deal.  Whilst quite often people are satisfied with the outcome, there is no ongoing support and advice after. This is where Blacktower can help you.

This communication is for informational purposes only and is not intended to constitute, and should not be construed as, investment advice, investment recommendations or investment research. You should seek advice from a professional adviser before embarking on any financial planning activity. Whilst every effort has been made to ensure the information contained in this communication is correct, we are not responsible for any errors or omissions.

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What next for UK interest rates?

Rising GraphsInterest rates finally rose above 0.5 per cent in August – almost a decade after the emergency cut to that level. The Bank of England’s MPC voted to raise rates to 0.75 per cent on 2nd August, casting aside worries over a no-deal Brexit, as it said that low unemployment merited a hike to keep inflation on target.

The 9-0 vote to raise rates was accompanied by a quarterly Inflation Report, which showed that, despite August’s hike, the market outlook was for rates to go up more slowly over the next three years than previously expected and that no further move is expected until at least the middle of next year. The recent rate rise was widely expected as the Bank had not sent out any signals to dampen forecasts of a hike, unlike in the run-up to the May decision when a move up failed to happen. The question now is whether this is a one-off hike, or the start of a slow but steady rise in interest rates. A lot will depend on how the British economy fares over the rest of this year and into 2019, before the UK’s exit from the EU. If there is a marked slowdown then it is likely that rates will stall again. Even worse, a recession would most likely see a further interest rate cut. 

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